100 Examples of sentences containing the common noun "goodwill"

Definition

Goodwill refers to the positive reputation or value of a business or individual that is not tied to tangible assets. In accounting, it represents the excess value paid for a company over its net assets, often due to brand reputation, customer loyalty, or other intangible factors. Additionally, in a broader sense, goodwill can denote the friendly, helpful, or cooperative feelings and attitudes that people have towards each other.

Synonyms

• Favor
• Kindness
• Benevolence
• Charity
• Goodness
• Friendliness
• Rapport
• Trust

Antonyms

• Hostility
• Antagonism
• Malevolence
• Unfriendliness
• Malice
• Distrust
• Enmity

Examples

1. The company has built a strong goodwill with its customers through excellent service.
2. By donating to local charities, the business aims to enhance its goodwill in the community.
3. The acquisition included a significant amount of goodwill on the balance sheet.
4. She always treats others with goodwill, making her a beloved figure in the office.
5. The merger created substantial goodwill that benefited both companies.
6. The restaurant's goodwill was evident in the loyal customers who returned regularly.
7. Generating goodwill among employees can lead to higher job satisfaction.
8. The brand's goodwill has been instrumental in its success over the years.
9. He approached the negotiations with goodwill, hoping to reach a fair agreement.
10. The organization's goodwill efforts were recognized during the annual charity event.
11. Building goodwill takes time, but it can be lost in an instant.
12. The CEO emphasized the importance of maintaining goodwill with stakeholders.
13. Their goodwill gestures during the crisis helped mend the relationship.
14. Goodwill can be a significant factor in customer retention strategies.
15. The team worked hard to restore goodwill after the incident.
16. Goodwill is often valued more than physical assets in certain industries.
17. They acted with goodwill towards their competitors, fostering a collaborative environment.
18. The goodwill shown by the volunteers inspired others to help out.
19. She leveraged her goodwill in the industry to secure new partnerships.
20. Acts of goodwill can lead to enhanced corporate reputation.
21. The community's goodwill was crucial for the success of the fundraising campaign.
22. His goodwill in the negotiations helped reach a favorable outcome.
23. The company's goodwill was evident in its long-standing relationships with clients.
24. They sought to enhance their goodwill through community engagement initiatives.
25. The goodwill generated by their marketing campaign exceeded expectations.
26. She built goodwill by consistently delivering on her promises.
27. The organization relied on goodwill to navigate through challenging times.
28. Goodwill is often a key component in business valuations.
29. His friendly demeanor fostered goodwill among his peers.
30. The goodwill established over years of service was at risk during the transition.
31. Their goodwill approach distinguished them from their competitors.
32. The community expressed goodwill towards the new development project.
33. Goodwill can be a powerful tool for resolving conflicts amicably.
34. The charity's goodwill efforts were met with overwhelming support.
35. Maintaining goodwill is essential for long-term success.
36. She relied on her goodwill to navigate the tricky situation.
37. The goodwill between the two organizations led to fruitful collaborations.
38. Acts of goodwill can strengthen relationships in both personal and professional settings.
39. The goodwill generated from the event boosted their public image.
40. He was known for his goodwill and willingness to help others.
41. The company's goodwill towards its employees is reflected in their benefits package.
42. The goodwill of the brand helped it withstand market fluctuations.
43. They aimed to cultivate goodwill through transparency and communication.
44. The partnerships were built on mutual goodwill and respect.
45. The goodwill shown by the management team was appreciated by the staff.
46. She worked tirelessly to create goodwill with her new clients.
47. The goodwill generated by their charitable contributions was significant.
48. Goodwill can serve as a buffer during tough economic times.
49. The company's reputation for goodwill attracted top talent.
50. The employees were motivated by the goodwill of their leadership.
51. They approached the situation with goodwill and understanding.
52. The goodwill created by the event was palpable among the attendees.
53. He was a man of goodwill, always ready to lend a helping hand.
54. The goodwill of the community was vital for the project's approval.
55. The organization thrived on its goodwill with local businesses.
56. Their goodwill efforts were recognized with several awards.
57. The team focused on building goodwill to ensure project success.
58. She leveraged her goodwill to influence decision-making.
59. The goodwill from the campaign increased brand loyalty.
60. They recognized the need for goodwill to enhance their public relations.
61. The goodwill among team members fostered a collaborative spirit.
62. He took steps to repair the goodwill that had been damaged.
63. The company's goodwill was evident in its customer service policies.
64. The goodwill of the volunteers made the event a success.
65. They worked hard to maintain goodwill during the transition.
66. The goodwill built over years was at risk due to recent events.
67. She approached the meeting with goodwill and optimism.
68. The goodwill generated by their initiative impressed the board.
69. Their goodwill towards the environment was evident in their practices.
70. The goodwill of the sponsors made the event possible.
71. They aimed to create goodwill through outreach programs.
72. The goodwill established in the past helped during negotiations.
73. Community goodwill was essential for the new project’s success.
74. The company prioritized goodwill in its customer interactions.
75. Goodwill can enhance a brand's market position.
76. The goodwill fostered by the team was a competitive advantage.
77. His goodwill actions did not go unnoticed by his peers.
78. The project thrived on the goodwill of its stakeholders.
79. The goodwill generated helped fund future initiatives.
80. They relied on goodwill to navigate the tricky negotiations.
81. The goodwill of the community was key to their success.
82. She cultivated goodwill by consistently supporting local initiatives.
83. The goodwill shown by the staff contributed to a positive atmosphere.
84. Building goodwill with clients is essential for long-term relationships.
85. The goodwill generated by their efforts was heartwarming.
86. They focused on goodwill as a core value of the organization.
87. The goodwill towards their brand was evident in the feedback received.
88. Their goodwill initiatives were well-received by the public.
89. The management team acted with goodwill to resolve the issues.
90. The goodwill they extended helped in rebuilding trust.
91. She displayed goodwill throughout the challenging negotiations.
92. The company’s goodwill was reflected in customer satisfaction ratings.
93. The goodwill of the volunteers was instrumental in the project’s success.
94. They fostered goodwill through community service projects.
95. The goodwill established over the years proved invaluable.
96. The leadership emphasized the importance of goodwill in their strategy.
97. Their goodwill was evident in their commitment to ethical practices.
98. The community's goodwill facilitated the approval process.
99. The goodwill shown by all parties contributed to a successful outcome.
100. Building goodwill is a long-term investment in relationships.